Erin Staley, Public Relations & Strategic Communication and Health & Risk Communication major
Topic: Bateman Case Study 2018 Competition: Ashland Has a Heart of Gold
The Bateman Case Study Competition is the Public Relations Student Society of America’s national case study competition that provides college students with the opportunity to create and implement a public relations campaign. For this competition our team created The Heart of Gold Campaign which utilized the four steps of the public relations process including conducting research, planning and implementing the campaign, and evaluating the results. We exceeded both objectives by reaching 364 students, faculty, and staff members through face-to-face communication and collected 302 target signatures on our petition.
Topic: Breaking the Barriers of Mental Health through Graphic Medicine: An Analysis of Ellen Forney’s Marbles
During this presentation, I will discuss how graphic medicine, a movement that combines images and narratives to tell the stories of patients, offers a new means of expression for patients that can open different channels of communication between a patient and physician. I will analyze excerpts from Marbles to show how drawings and words can help a patient reclaim their own medical narrative.
Kaitlyn Dailey, Health & Risk Communication, Public Relations & Strategic Communication, and Religion major
Topic: Connecting with the Saints: A Protestant’s Pilgrimage into the World of Relics
My research project seeks to understand the Roman Catholic practice of the veneration of relics. While Protestants consider the veneration of relics as being blasphemous, this is a central spiritual practice for Roman Catholics. Through my research, I hope to reconcile the two beliefs and determine if there is an appropriate place for this practice in Protestant piety.
More information about URCA, including full abstracts for each presentation, can be found on their blog.
