According to the National Association of Colleges and Employers Job Outlook 2011 survey,
communication is the highest-ranking skill that employers look for in new recruits. According to
the list, employers also seek recruits with interpersonal and teamwork skills, ethical integrity,
and analytical skills—all of which can be improved in the context of a communication course or mastered by someone who is majoring in one of our majors (i.e., Strategic Communication, Public Relations, Sport Communication).
While many employers provide training in company-specific skills which need to be continually
updated as technology changes, they are more concerned with an employee’s broader skills such
as written and verbal communication, problem-solving, teamwork, and interpersonal skills which are consider vital and will never go out of vogue.
